Generally, people click on the first few links that come up on their search results, especially if they’re looking for local businesses, goods and services. If your business strives to appeal to local audiences and potential clientele, then optimizing your local SEO is essential.
A logo’s purpose is to brand your business. The ultimate goal of logo design is to create a visual representation of who you are and what you do, in a way that’s easy to read and remember.
We live in a society where everyone wants everything RIGHT NOW! Technology has done an amazing job at delivering so much information to us so very quickly, but there are just some things that can’t be sped up to warped speed. Especially since the things that seem most desirable are the things that require the most amount of discipline and investment of resources.
Have you ever been browsing a store’s website and traveled to a new website, only to see ads for that store on your page? Almost as if the store is following you online? You’re not be stalked, but you are the target of a retargeting campaign!
Facebook is one of the most popular platforms when it comes to social media advertising because it offers such comprehensive targeting tools. One of those tools is the ability to upload your own custom audience list from your Customer Relationship Manager, or CRM.
Your first efforts to boost your search engine rankings will and should take place on your website’s own pages, as creating a well-crafted web page that adheres to strong SEO practices can be the difference to whether your site floats to the top of search results or gets pushed behind other, more relevant pages. But…
Inboxes are a digital battle royal full of gladiator level competition. The only way to stand out and be sure your email content actually reaches consumers is to give it an attention grabbing subject line. But beware! Just like automation tools have been getting better and smarter, so have automatic filters, which will send your carefully crafted campaign straight to the spam gulag for the slightest transgression.
It’s important to note that as a business owner, you are not completely powerless when it comes to negative reviews. You cannot delete a bad review yourself, but you can flag a review and report it to Google to review. If Google agrees that the review should not be online, they will remove it.