SEO is a multifaceted marketing approach that combines technical skills, creativity, and a utilization of various other marketing mediums such as social meda, email and content.

We’ve all heard the cliche catchphrases like “content is king” and “Links, links, links!” But SEO is not a gimmick performed by some guru locked in a cage who claims to have hacked Google’s algorithm. Instead, it is a collaborative effort among skilled writers, creative designers, technical wizards and savvy marketers with their client’s customers in their best interest.

Strunk Media employs the “SEOwrit” approach to what’s referred to as technical seo. Various search algorithms spider through content in a fast and efficient way and ultimately, take note of various components of a document. These components are analyzed to infer relevance (to a search query) and quality (relative to other results).

Our team of technical engineers have worked in a similar fashion to those who have created the all-empowering search engines and know exactly what information is parsed and analyzed. We can implement a process to improve crawlability and give search engines exactly what they need. But of course this is only a small piece of the puzzle.