Still A Great Way to Get Their Attention
As a business owner, you’ve probably wondered if traditional advertising methods like TV commercials are even worth it anymore with the advent of the digital age.
TV is arguably still one of the most effective advertising medium out there, according to a study performed by Turner Broadcasting, Horizon Media, and MarketShare. (Source: AdWeek)
This statement is based on the fact that strategic TV ad placements often drive far more new sales and accounts, while digital media focuses on driving engagement and brand awareness. Plus, the staggering reach of TV ads is irrefutable.
So, when you ask us if TV is still a good idea for your company we’ll always tell you the truth: YES! TV ads are still worth every penny.