Marketing isn’t just for the big name businesses! Small businesses should be playing the marketing game as well, in fact it’s even more important.
Every marketing guru constantly throws around the letters SEO. We know it means Search Engine Optimization, but that’s not exciting. What if SEO meant something else? We’ve come up with several alternate definitions you can use to build your business a better, less boring way. After all, it’s good to think outside the box, right?
Are you making mistakes that are stopping your emails from being effective? Check out the most common email marketing mistakes below and how to fix them.
Hashtags and social media go together like bread and butter. Using a hashtag on social media can help spread your message and increase visibility organically. In order to do this effectively, however, you must be sure to format your hashtags to fit the social media platform that you’re posting from.
The most effective way to promote your brand on Instagram incorporates an understanding the platform’s demographics and best practices for creating a post.
Apple Maps is a web mapping service developed by Apple to provide GPS services to users. As a business owner, it’s essential to have your business listed.
Google offers various tools, including the ability to create a Google My Business page and Google+ account. While the two platforms are both hosted by Google, it’s important to understand that they are not the same.
To those new to the world of search engines and digital marketing, the terms “SEO” and “SEM” can often seem like alphabet soup — a bunch of letters thrown around with meanings that are hard to discern from one another. Learning the differences between the two terms is important to the success of your marketing efforts.