Why Should I Use Landing Pages?
Landing pages are designed to gather visitor information — and they’re indispensable in your marketing efforts. Here is why you should be using a landing page on your website.
Landing pages are designed to gather visitor information — and they’re indispensable in your marketing efforts. Here is why you should be using a landing page on your website.
The premise of a landing page sounds simple, but getting that conversion can hinge on the design of your page. A good landing page has inviting copy and an appealing design that leads customers to give the information the marketer is seeking, an action known as the conversion.
Crucial to every digital marketing campaign is the landing page. Every user of digital technology has come into contact with a landing page, whether they realize it or not, as marketers attempt to get readers and viewers to buy in to their campaigns. But with so much information at our fingertips, and so many attempts…