With so much scandal revolving around Facebook’s targeting abilities, business owners who utilize Facebook’s advertising platform are beginning to question how this data breach will impact their ability to continue advertising through the social media platform.
As a small business owner you’ve probably asked yourself: Do I really need a website? Facebook is free, and if you aren’t selling online it’s just another unnecessary cost you don’t have to worry about, right? Not so fast! If you’re relying on social media to do the work of a website, you’re missing the…
One of the most exciting steps to launching a new business is choosing your name and logo. Deciding on a font, graphics and colors that faithfully represent you and your products or services can be a difficult task, but once you land on the perfect design you’ll want to promote it everywhere.
Online blogging has become a major element in today’s business world. While generating the right kind of content is a large portion of a blog, it is important to also know how to get your blog noticed online and read by consumers. Therefore, it is imperative for small business owners to artfully use SEO strategies to ensure success.
The business world is filled with surprises. After all, business is dynamic in nature and needs to constantly be updated as far as new technology and ideas are concerned. Entrepreneurs should therefore turn to business analytics to gather data on the latest trends and technological advancements to apply relevant changes to their businesses.