So it’s happened. A disgruntled customer has left you the dreaded-negative review on Facebook, blasting your business and lowering your overall rating. As frustrating as this is, it’s important for business owners to keep calm and stay professional.
It’s great if you have a Facebook for Business Page created for your company that you maintain and manage. But what is the point of having a great social media page if you don’t have any followers to see what you’re posting?
With so many social media options available to advertise your business on, it’s important to stay synced and organized! Luckily, Facebook owns Instagram, so linking your Facebook business page with your business Instagram page is simple and easy!
As social media experts, we often get asked what the difference is between Facebook boosted posts and Facebook ads. Both are important and cost money, but each one has a different algorithm for reaching users and therefore delivers different results.
Have you ever been browsing a store’s website and traveled to a new website, only to see ads for that store on your page? Almost as if the store is following you online? You’re not be stalked, but you are the target of a retargeting campaign!
When it comes to social media management, Facebook is still the number one platform. Using a Facebook Business Page for your company has a plethora of advantages, and one in particular is having the option to allow others to help manage your Facebook Page.
With so much scandal revolving around Facebook’s targeting abilities, business owners who utilize Facebook’s advertising platform are beginning to question how this data breach will impact their ability to continue advertising through the social media platform.
Changes are coming to the world’s largest social media platform after a U.K.-based data and analytics firm misused data acquired from Facebook in their attempt to target particular users during the 2016 United States Presidential election.